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The Fifty/Fifty Collection by Shwood Eyewear

As part of the launch of their “Experiment With Nature” campaign, Shwood Eyewear presents a whole look at their brand up to date and what has brought them to their newest project The Fifty/Fifty Collection. From their roots in 2008, building sunglasses frames from natural woods, the company has grown into a lifestyle brand that captures the youthful spirit of adventure in everyday life.

Each detail has been painstakingly considered to give you the highest level of quality. Top-of-the-line Mazzucchelli acetate (a renewable, plant-based plastic) is paired with Optics by Carl Zeiss lenses. 5-barrel hinges provide a secure and lasting fit. And real wood inlays insure that each pair is as unique as the adventures you’ll have in them.

Available now through

Graham C. Gibbs
Here's an old soul, a heart that belongs in the Dust Bowl era and a brain wave on the beating pulse of current art, technology & culture.